Most sellers lose money in the same three places. Here’s how to avoid them.
Ideally, start preparing 4–6 weeks before you list. A little effort before your property hits the market can make a significant difference to both the sale price and how quickly it sells.
Start with a fresh set of eyes
It’s hard to see your own home objectively when you’ve lived in it. Walk through every room as if you’re a buyer seeing it for the first time. Better yet, ask a trusted friend to do it for you and give you honest feedback.
Pay attention to:
- Anything that needs repairing (leaky taps, cracked tiles, sticking doors)
- Clutter that makes rooms feel smaller than they are
- Smells — pets, cooking, and dampness are the big ones buyers notice immediately
Declutter before you do anything else
This is the single most cost-effective thing you can do. Removing excess furniture and personal items makes your home feel larger, cleaner, and easier for buyers to picture themselves living in.
You don’t need to throw everything out — hire a storage unit for the campaign period if needed. The goal is to show the home, not your stuff.
Focus your spending on the right things
Not all improvements give you a return. Generally, the best bang for your buck comes from:
- A fresh coat of paint — neutral tones throughout, especially if your current colours are bold or dated
- Kerb appeal — mow the lawn, trim the hedges, clean the driveway. First impressions start before buyers even open the front door
- Kitchen and bathroom touch-ups — you don’t need a full renovation, but re-grouting tiles, replacing dated tapware, and updating cabinet handles can go a long way
- Lighting — replace blown globes and add lamps to dark corners. Light sells
Clean like you’ve never cleaned before
Professional cleaning is worth every dollar before photography and opens. Windows, skirting boards, ovens, bathrooms — all of it. Buyers are looking closely, and a spotless home signals that the property has been well looked after.
Think about presentation, not decoration
Styling a home for sale is different to decorating it for living. The aim is broad appeal — not your personal taste. If your furniture is very worn or the layout doesn’t photograph well, it’s worth talking to a professional stylist. Styled homes consistently attract more buyer interest and stronger offers.
Get your paperwork sorted early
Buyers and their solicitors will ask for documentation. Having things like your rates notices, any council approvals for renovations, appliance manuals, and warranties ready to go keeps the process smooth and builds confidence in your property.